In the information age there is an onslaught of content available. Being able cut through the noise for a specific brand has become a skill and an art form.

Color Material Trend is a creative studio founded by Aleisha Reynolds formed to make sense of the constantly changing marketplace. We help brands create iconic products with objectivity based in insight, research and innovation.

We help brands tell the story of who a brand is with each and every product. We build creative audits, we delve into the industry of the brand, and finally we look where the market is going. This is to help each brand bring forward something impactful. We analyze cultural movements and behaviors to meet the consumer where they are, but also to give them what is next. 

We want you to lead the pack.